Sony Sets Up a $100M global relief fund to support COVID-19 Affected Individuals

Sony has also joined in the fight against coronavirus with the company launching a $100M fund to support those hit by the deadly disease.

"In order to overcome the unprecedented challenges that as a society we now face around the world, we will do all we can as a global company to support the individuals on the frontlines of the battle against COVID-19, the children who are our future, and those who have been impacted in the creative community," Kenichiro Yoshida, President, and CEO, Sony Corporation, said in a statement.

The “Sony Global Relief Fund for COVID-19” will support medical staff, first responders, children, and educators who are now schooling remotely and finally aid those out of work within the creative and entertainment communities.

Through this fund, $10 million will put into the World Health Organization's (WHO) COVID-19 Solidarity Response Fund that aims to assist medical workers and other frontline responders of the virus.

With this move, Sony has joined other entertainment and media companies like Netflix which have come forward with a contribution of $100 mn to help television and film industry workers affected by Coronavirus.

Other supporters of the fund include Facebook, Google, Microsoft, Cisco, American Express, and Spotify.

Sony's relief fund will also be used to support children and educators who work remotely. This will include exploring ways for technology to be used to support educational activities.

Sony is not the first game company to help with efforts fighting the coronavirus, as Razer donated up to one million surgical masks and Apple donated $7 million to aid coronavirus relief efforts in China.

WarnerMedia has pledged more than $100 mn for crews of productions badly hit by the outbreak.

Facebook has also committed $100 mn to small businesses in more than 30 countries in an attempt to provide a boost to the global economy. The Mark Zuckerberg-led company is working with the World Health Organization (WHO) to contain the flow of false information related to the pandemic on its platform.